One of my campaigns is a case study in a b2b marketing textbook
My track record of successful projects covers a wide range of content and marketing materials, including websites, email and newsletters, case studies, white papers, sales letters, direct mail, sales aids, press releases, social media, videos and broadcast.
A campaign I worked on (all the writing) for IBM is documented in a case study in the textbook, "Integrated Direct Marketing." The campaign was a top lead generator, and helped the sales force close more sales for a critical new IBM initiative.
The campaigns I wrote for Union Bank (at the time, a top middle market business bank) won a Best Advertising award from Nations's Business magazine.
For some samples of my work, click See b2b writing samples
Looking for a proven b2b copywriter who can help simplify complex sales processes and increase rates?
I bring experience, expertise and a proven track reord to the table. Let's talk and see if this is a good fit.
Or call me for a free, no obligation consultation at 888-650-9714
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Let's face it the b2b complex sale in only getting more complex. With more channels, different messages for different decision makers at different points in the buying cycle - whew! No wonder b2b marketing execs have to be smarker than ever. 
