How software provider Sword Ciboodle markets on Twitter

Sword Ciboodle, which sells software to facilitate call centers and online FAQs, uses multiple Twitter streams to leverage the power of  Twitter. At any one time the company has 5 to 7 people tweeting on the company’s behalf on their accounts.For instance, the analyst relations manager follows all the analysts that follow the company offline, while someone else  focuses on competitors’ tweets.

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Tremor Media Acquires ScanScout –

The combined entity will be by far the largest independent video ad network and second in the general video ad space to Hulu (794 million). According to AdAge, the company is looking to release an IPO in the next 18 months. http://bit.ly/cTBSln

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Reportlinker releases report on RFID technology

BCC estimates the total global market for RFID technologies at about $5.9 billion in 2009 and $6.4 billion in 2010. By 2015, BCC expects the market to grow to $11.3 billion, with a compound annual growth rate (CAGR) of 12.1% over the next 5 years.

Reportlinker released a report that  describes and analyzes the size and dynamics of the global market for RFID products and applications. More http://bit.ly/9GdcYi

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