Sword Ciboodle, which sells software to facilitate call centers and online FAQs, uses multiple Twitter streams to leverage the power of Twitter. At any one time the company has 5 to 7 people tweeting on the company’s behalf on their accounts.For instance, the analyst relations manager follows all the analysts that follow the company offline, while someone else focuses on competitors’ tweets.
More at http://bit.ly/fJ8I6s
Speak Your Mind