Nowadays it seems like social media is the attention-getting young athlete performing on the field while email is the grandfather watching quietly in the stands. But which really gets more action for your brand? Here’s some surprising analysis from social media rockstar Chris Brogan.
According to Brogan, “93% of people have a daily opt-in relationship with at least one consumer brand. 15% on Facebook. 4% on Twitter.”
For more on Brogan’s take on email, click http://bit.ly/cTX3vg